That worked out pretty well, at least for the time I was there. V82 and Levi got the tent set up in the parking lot, and by the time I got there, V-man was gone and TOMINCT was manning the booth with Levi. I saw a lot of enthusiasm from passersby, we put a lot of trifolds in a lot of hands, we collected a lot of email addresses, and I had a lot of my contacts wanting to see the schedule and commenting on when they might be able to attend. I think we'll see a uptick in registrations from this, and I was only there until 1PM.
I had one "face-palm" moment - one of my contacts asked if we had put a stack of trifolds in the Waterbury Boy Scout shop. D'OH! I never thought of that!! I filled a plastic brochure holder with trifolds, stuck it in her hand, and gave her a stack of my business cards to boot. She works in the BS office, so she'll stock that location for us. I'll have to make a point to swing by and check it from time to time.
One do-better for next time - we need some sort of take-away schedules. We only had the one copy of the CT flyer, and people were copying down event dates on my cards. One guy even came back to the booth to snap a picture with his phone - we'll see him on the line for sure. But we should have to make our contacts go through calisthenics like that - just a stack of schedules, or inserts for all the trifolds. Even if we just print the schedule side of the insert.
Other than that, what I saw was a really successful Seventh Stepping venue. We made a lot of good quality contacts right before a busy (and under-registered (and under-staffed)) part of our schedule. Nicely done!
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